
“Today's youth is tomorrow's future”, this is what Toyota strongly believes. And because of this belief, Toyota gives back to the society by launching Toyota Eco Youth programme to instill environmental attention in our youth as the right perspective can change the world.
The Toyota Eco Youth (TEY) programme is an exciting competition involving 16 teams from 16 schools across the country, each representing 1 state and Federal Territory. Each team consists of 8 students and 2 teachers. The challenge of the competition is simple: to reduce environmental impact in their respective schools. Sounds very interesting, right? How I wish I were able to take part during my secondary school years.
The TEY programme was built with the purpose of instilling eco-awareness and promoting environmental conservation in school children. UMW Toyota Motor believes that the more we know, the more aware we become, thus fuelling our motivation to act responsibly toward our environment.
The students involved have reported an increased level of awareness for environmental conservation, while vouching for the Problem-Solving Approach as an effective and practical strategy. The Department of Environment has also invited TEY into the “Sekolah Lestari” umbrella, a joint venture with the Ministry of Education.

Even though most of us are not the players, we can declare our support by spreading the word about TEY programme or even just downloading cool desktop icons, email sign-offs, screensaver and wallpapers from its official website.
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Wow. I was so happy when u guys posted this one.
ReplyDeleteI was in TEY last year, from SMK Saint Elizabeth, Sibu, Sarawak.
It was truly a wonderful and totally new experience for me.
You get to make friends, learn to work in a team, get to know people of different cultures and background, learn various skills that you don't get to learn everyday, etc, etc... You get my point.
Overall, it makes you more conscious about the environmental problem our country is facing. In addition, I believe that this programme can help to produce future leaders of our country.
Great programme. Great money prizes ;p
Hope this year's participants will benefit from the programme as much as my friends and I did :)
I think that Toyota is seriously into the business of conserving the environment which deserves adulation. Only with such backing by corporates, we can spread out the message much more easily.
ReplyDeletehttp://environe.blogspot.com
The toyota thing doesn't seems to involve a lot of schools. I asked my teacher about it. She told me to find out how to participate. Seems to get nowhere near on hoe to get involve.
ReplyDeleteYou can't sign up for TEY. Toyota shorlisted the participating schools with the help of the Education Department.
ReplyDeleteIt's the only flaw of the programme. But if you consider again, the money prizes are quite a big deal.